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Google Search to Introduce a Dedicated ‘AI Mode’ for Enhanced Queries

Author

Alicia Shapiro
December 20, 2024 • Estimated Reading Time: 3 minutes

A desktop computer screen mockup showcasing Google Search with a new “AI Mode” feature. The interface highlights an “AI Mode” tab next to traditional search options like “All,” “Images,” and “Videos.” The screen displays a chatbot-style AI response with links to related webpages and a follow-up question prompt. The setup reflects a modern desktop layout, blending conversational AI with traditional search functionality in a clean, user-friendly design.

Image Source: ChatGPT-4o

Google Search to Introduce a Dedicated ‘AI Mode’ for Enhanced Queries

Google is reportedly working on a new "AI Mode" for its search engine, offering users a more interactive, chatbot-style search experience. According to a report by The Information, the feature will be accessible via a new tab located at the top of the results page, alongside existing tabs like “All,” “Images,” “Videos,” and “Shopping.”

The AI Mode will reportedly provide conversational responses similar to Google’s Gemini AI chatbot. Below the AI-generated answers, users will see links to related webpages and a search bar prompting them to “Ask a follow-up…”

Features of the New AI Mode

  • Dedicated AI Tab: Located on the left side of the search tabs for easy access.

  • Conversational Interface: Delivers AI-generated answers resembling chatbot interactions.

  • Follow-Up Prompts: Includes a search bar below AI responses to refine or expand queries.

  • Voice Search Integration: Code uncovered by 9to5Google suggests users may ask questions using their voice in AI Mode.

Reports Supporting the Development

This aligns with reports from Android Authority, which identified the AI Mode in a beta version of the Google app earlier this month. Google’s addition of AI summaries for certain queries, expanded to more countries in October, also suggests this is part of its broader AI integration strategy.

Pressure from Competition

Google’s move comes as it faces growing competition in the AI search space. OpenAI recently rolled out a search feature in ChatGPT for all users, intensifying the pressure on Google to consolidate AI capabilities within its own search engine.

Looking Ahead: The Future of AI-Driven Search

The introduction of AI Mode reflects Google’s ongoing commitment to evolving search with AI-driven innovation. By merging conversational AI with traditional search functionality, Google aims to deliver a seamless, enriched search experience for users.

With increasing competition from AI leaders like OpenAI, Google’s new AI Mode could redefine how users interact with its search engine, setting the stage for the next era of personalized and dynamic online searches.

Editor’s Note: This article was created by Alicia Shapiro, CMO of AiNews.com, with writing, image, and idea-generation support from ChatGPT, an AI assistant. However, the final perspective and editorial choices are solely Alicia Shapiro’s. Special thanks to ChatGPT for assistance with research and editorial support in crafting this article.