AI21 Launches Maestro, First Enterprise AI Planning System

AI21 has introduced Maestro, the world’s first AI Planning and Orchestration System designed to deliver trustworthy AI at scale for enterprise use. Debuted at the HumanX 2025 conference, Maestro significantly improves the accuracy and reliability of advanced models, boosting GPT-4o and Claude Sonnet 3.5 accuracy by up to 50% and enabling reasoning models like o3-mini to surpass 95% accuracy. It effectively bridges the gap between non-reasoning and reasoning models, ensuring consistent, high-quality performance on complex tasks.

This breakthrough addresses a core challenge in large-scale AI deployments: the unpredictability of traditional Large Language Models (LLMs) and Reasoning Models (LRMs). Maestro ensures instruction adherence, observability, and quality control—factors critical for enterprise adoption.

Solving the Enterprise AI Challenge

Despite rising interest in generative AI, few organizations have achieved meaningful deployment. According to AWS’s CDO Agenda 2024, only 6% of companies currently use generative AI in production. This low adoption rate reflects fundamental weaknesses in prevailing approaches:

• Prompt and Pray: Relies on probabilistic LLM outputs without guaranteed control.

• Hard-coded Chains: Offers predictability but lacks flexibility, requiring heavy manual upkeep, and can fail under changing conditions.

• Reasoning Models: Excel at step-by-step problem solving but struggle with reliable tool integration, consistent output, and strict instruction adherence.

Maestro changes this landscape by integrating LLMs and LRMs into AI21’s proprietary AI Planning and Orchestration System (AIPOS). The system analyzes each action, plans multi-step solutions, and validates outputs—learning an organization’s environment to guarantee reliable results without the need for prompt engineering or rigid workflows, delivering truly trustworthy AI.

Industry Leaders Respond

Key industry figures highlighted Maestro’s transformative potential:

Ori Goshen, Co-CEO of AI21: “Mass adoption of AI by enterprises is the key to the next industrial revolution. AI21's Maestro is the first step toward that future – moving beyond the unpredictability of available solutions to deliver AI that is reliable at scale. Delivering complex decision-making with built-in quality control, it enables businesses to harness AI with confidence. This is how we bridge the gap between AI potential and real-world solutions”

Avishai Abrahami, CEO of Wix: “Maestro ushers in a new era of agentic AI—striking a necessary balance between quality, control, and trust that could be a key factor in our ability to develop trustworthy AI applications at scale.”

Elad Tsur, Chief AI Officer at Applied Systems: “AI21 Maestro is a promising step toward making AI more controllable and useful for business applications, bridging the gap between powerful AI models and real-world enterprise needs.”

About AI21

Founded in 2017 by AI visionaries Prof. Amnon Shashua, Prof. Yoav Shoham, and Ori Goshen, AI21 specializes in Foundation Models and AI Systems tailored for enterprise environments. AI21's mission is to create trustworthy artificial intelligence that powers humanity towards superproductivity. Backed by $336 million from investors like NVIDIA, Google, and Intel, AI21 is committed to advancing AI toward trustworthy, productive solutions.

Exclusive Interview: Ori Goshen on Maestro's Impact

At the HumanX 2025 conference, I had the opportunity to sit down with Ori Goshen, Co-CEO of AI21, to discuss Maestro’s debut and its broader implications for enterprise AI. Watch our full conversation below:

What This Means

Maestro positions itself as a solution to one of the biggest hurdles in enterprise AI: balancing power and predictability. By providing a scalable framework that learns and adapts, Maestro may pave the way for broader AI adoption across industries.

Beyond improved accuracy, Maestro’s ability to integrate seamlessly with existing enterprise environments reduces the need for costly manual intervention or rigid workflows. This opens the door for businesses to deploy AI systems more confidently, handling complex decision-making tasks without sacrificing control or reliability.

As enterprises increasingly seek to automate and optimize operations, Maestro represents a key step toward making AI not just powerful, but dependable enough for mission-critical applications.

Interested in trying Maestro? Request early access at ai21.com/maestro.

Editor’s Note: This article was created by Alicia Shapiro, CMO of AiNews.com, with writing, image, and idea-generation support from ChatGPT, an AI assistant. However, the final perspective and editorial choices are solely Alicia Shapiro’s. Special thanks to ChatGPT for assistance with research and editorial support in crafting this article.