(BOULDER, CO) -- New Frontier Media, Inc. (Nasdaq: NOOF - news), a leader in the electronic distribution of adult entertainment, announced that its quarterly addressable subscriber count has grown to 13.5 million addressable subscribers, an increase of 4.4 million addressable homes, or 48% over the 9.1 million reported at the end of March 2000. On a year-over-year basis, New Frontier Media reported an increase of 7.8 million addressable subscribers over the 5.7 addressable subscribers at the end of June 1999, or an increase of 137%.

``We've more than doubled the reach of our networks over the past twelve months with more than 56% of that increase added during the past quarter,'' stated Mark H. Kreloff, President and CEO. ``We've got great momentum going for us right now. I credit our affiliate sales team who continue to do a great job of explaining the economic and programming quality advantages our networks offer to multi-channel distributors and consumers,'' Kreloff concluded.

This news release contains forward-looking statements within the meaning of Section 27A of the Securities Act and Section 21E of Securities & Exchange Act. The Company intends forward-looking statements to be covered by the safe harbor provisions for forward-looking statements. All statements regarding the Company's expected growth in addressable subscribers are forward-looking statements. The forward-looking statements are subject to risks, and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward-looking statements.

ABOUT NEW FRONTIER MEDIA, INC.

New Frontier Media, Inc. is a leader in the electronic distribution of adult entertainment with an unparalleled library of content. Through its television subsidiary, the Company distributes adult entertainment via pay-per-view and subscription cable/satellite video networks. Cable/DBS networks include Pleasure(TM), the most-edited standard available in the category; TeN, The Erotic Network(TM) and ETC, Erotic Television Clips(TM) which incorporates a partial-editing standard and Extasy(TM), the least-edited standard.

Through its Internet subsidiaries, New Frontier Media designs, creates and implements Company-owned subscription/membership-based web sites for the adult Internet consumer markets. It also operates Internet traffic sales and acquisition programs for the adult webmaster community. In addition, the Company serves as a single source for a comprehensive range of high-performance Internet products and services, including transaction processing, dedicated access, web hosting, co-location, e-commerce application development, streaming media, and bandwidth management. New Frontier Media's network infrastructure enables the delivery of live and on-demand video events to millions of Internet users.

For more information contact Keely Hawk, VP Corporate Communications at (303) 444-0900, extension 145.