(HILLSBOROUGH, NC) -- Adameve.com, the website for the nation's premiere provider of sex positive products for adults, is pleased to announce that during the month of October, it is donating 20% of its profits for selected items to breast cancer research and/or breast health programs.

Following a record-setting year for Adam & Eve, with sales over $110 million, this very special promotion could result in a substantial donation to breast cancer awareness.

"Adam & Eve has long been a good community neighbor," says Chad Davis, Director of Marketing. "We were voted Business of the Year in 2006 by our local Chamber of Commerce, and we contribute significantly to a number of causes... from local to international. Breast cancer affects everyone from every walk of life... And we are proud to do our part to help with research and health programs."

Products selected for this adameve.com promotion range from mild to wild — for men, women and couples — and vary as much as the Adam & Eve website and catalog. Each product, however, is a shade of pink much like the ribbons worn for Breast Cancer Awareness Month.

"Adam & Eve has always been about giving back," says Davis. "Our business started nearly 40 years ago as a condoms-by-mail ad... And we've contributed millions of dollars over the years to a number of worthy causes."

For more information on Adam & Eve or the programs it contributes to, please contact Adam & Eve Director of Public Relations Katy Zvolerin at 919.644.8100 x 3121 or katy@adameve.com.