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March 12, 2004 03:00am
Cal Exotics Distribute Duracell
Source: California Exotic Novelties
by: Company Press Release

(CHINO, CA) -- In an unprecedented move, California Exotic Novelties has signed an agreement that will have the Adult Toy and Novelty leader, serving as an authorized distributor of Duracell brand batteries.

"This has been a long time coming," explained California Exotic Novelties' AL Bloom. It has been a much-traveled and arduous journey but we couldn't be happier with the end results. What could be more of "A natural" than the world's leading Adult Toy and Novelty manufacturer aligning themselves with the world's leading battery manufacturer?"

The "First of its Kind" Deal solidifies California Exotic Novelties' reputation as the leader and true visionary within the competitive world of Adult Toys and Novelty manufacturers. "We [California Exotic Novelties] are constantly moving forward," explained California Exotic Novelties' Founder and President, Susan Colvin. "Whether it's a Product Design or an innovative marketing approach, our goal is to be the company that sets the level of the bar."

"As for our agreement with Duracell," continued Colvin, "I couldn't be happier. We have always used Duracell brand batteries when demonstrating our products and truly feel that Duracell - like Cal Exotics - are the leaders in their respective industries."

"We will make a real "push" in the promotion and sale of the batteries," concluded California Exotic Novelties' Bloom. "When you represent a quality product that has the brand recognition of Duracell - only good things can happen."

California Exotic Novelties' distribution deal, which becomes effective April 1, 2004, will be promoted via an extensive advertising campaign, as well as, a modification of existing packaging.

California Exotic Novelties' current release schedule has the company introducing new product weekly. For additional information on California Exotic Novelties, please contact Scott Stein at 310-837-5069 or via email at Scott@CalExotics.com / SMS10@PacBell.net. For sales, contact your local California Exotic Novelties' distributor or visit their website @ CalExotics.com.

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