Quick Index
 Adult Industry News
Search AINews Database
Type Keyword or Phrase Here
HardArt Films Pornography feminists unshackle their desires and celebrate their sexuality in the patriarchal world

Front Page
Film News
Media News
Business News
Clubs & Appearances
Law & Politics
Internet & Mobile News
Lifestyles Arts Health Charity
Letters to the Editor
Movie Spotlight Reviews
Pornstar Pages
AINews Staff
Ad Rates
PR 101: Press Release Service

Porn for GEEKS! Meet me & my friends!

Eva Angelina at Twistys

May 08, 2003 06:26pm
Suffragette Valley - The Emergence of the Female Auteur
Source: Adult Industry News
by: Peter Moore

There is no arguing the accelerated evolution currently at work in porn valley. Industry personnel are in a perpetual state of innovation, employing fresh creative slants and marketing techniques. A trimming of the fat has taken place. Quality has been the result. But how can the industry avoid over-saturation or worse, stagnancy? One must wet their finger and feel which way the winds will blow.

The bandwagon is full and there's another one on the way. But who will be holding the reigns? In early 1997, U.S. News and World Report acknowledged pornography as an undeniable entity within our economy, suggesting a peak in sales around the turn of the century. It also prescribed an inescapable expiration date for this erotic/financial revolution. According to the article, a "seen one, seen 'em all" mentality will come to pass, followed by a general cooling of sales.

In spite of this theory or perhaps because of it, the industry has undergone numerous changes since the publication of this article, exceeding even those great expectations. Household names such as Jenna Jameson and Ron Jeremy are being sidelined (if, only slightly) by production companies (i.e.- Evil Angel, Red Light District). This is undeniably symbolic of an increasingly business savvy mentality. After all, we buy a Chevy because it is a Chevy and Coke because it is a Coke. The consumer wants to know, at the very least, what it's getting.

With a constant rotation of performers, consumers have turned to familiar corporate logos. Critical acclaim and financial gratification is awarded to a well-defined line of quality product. Immediately identifiable sub-genres within adult define a company's output (i.e.- Gonzo, Feature, Wall-to-wall, etc.) This renders it impossible to have a "seen 'em all" mentality. A random perusal of any given adult section will reveal designated shelving, much in the same way the mainstream sci-fi section will be separate from a foreign section.

This heterogeneous grouping requires creative innovation. For example, a tape without anal or fresh talent can run the risk of being overlooked. More so, a tape lacking an established company logo may result in oblivion. Pioneers such as Ed Powers, Max Hardcore and Randy West spawned limitless innovators, not imitators. Mainstays such as Brandon Iron, Vince Voyeur and John Stagliano (constantly topping himself) have improved upon the formula and continue to do so. The male auteur has dominated. Pornography has not lost its detractors and while the media often opts for a conservatively negative slant, there is no such thing as bad publicity. Porn's greatest asset is the curiosity of the uninitiated. For nigh on a century it has been a statistically male audience.

A generally male dominated industry has relied heavily on the participation of the opposite sex to meet its bottom line. However, just as early Hollywood had a Mary Pickford, the Nudie Cuties had Doris Wishman; a further emergence of the female auteur is imminent.

Women have often been at the helm (i.e. Veronica Hart, Ashlyn Gere), fleshing out sexual fantasies from the female perspective. It is impossible to ignore their pre-emptive creative strikes. Recently, pro-am pioneer Shane dished out a feeding frenzy with Campus Invasion. While Shane herself is no longer involved with the line, it was a formula she created.

Even the negative implications of Belladonna's interview with Diane Sawyer have been thoroughly contradicted. She is developing as an auteur, in control of her creative output - on display in Bella's Perversions 1-3 from Sineplex Ent. Mason's Dirty Trixxx and Lady Fellatio far exceed the all-out hardcore raunch of any male-directed sexual blitzkrieg. These girls deliver- just as well as the boys, if not better.

A trickle-down awareness is in the works. A sleeping giant is to be awoken. The undiscovered country of a female audience is inevitable. Auteurs such as Shane inadvertently created female-oriented lines. After all, adult material is a reflection of our culture's dormant desires. There is still much work to be done. The female consumer percentage remains marginal, but accounts for one half of the sex equation in general. This cannot be ignored. Solo male viewing will always exist. Yet, the "Couples" demographic has inevitably opened the doors for solo female viewing.

Statistically, the adult industry generates a revenue on par with Hollywood's domestic gross. Imagine the multiplicity of those numbers with women as a target audience. If there is any doubt regarding who's really watching: Simply tune into any given radio station. The talk show drawing card is always sex. When the lines are open on the topic of porn, women often openly admit their porn addictions. Have a conversation with any given sorority girl. It was only a matter of time for the other shoe to drop. For every guy's sock drawer with a "stash", there is a curious girlfriend will soon have her own stash next to her vibrator collection.

Simply put, women get horny too. It is the survival of the fittest in this industry. And with an increasing number of female directors making a mark, the wheels of progress are going to get a run for their money.

The time to meet the demands of the silent majority is on the horizon. A refusal to cater to this demographic can be put off for only so long. So let's all be prepared.

Peter Moore welcomes your comments. Please write to him at PeterMoore@AINews.com

HardArt Films

Related Stories

Related Sites - WARNING! Graphic Content


New AINews Website

Top Stories

MWA: 05/08/19

2019 Club EXPO Breaks Record

Emori Pleezer: BDSM Princess

Expo 2019: A Star is Born

AEE 2019: Is Camming the New Porn?

2019 XRCO Awards Nominations Announced

MWA: 04/20/19

MWA: 04/12/19

AEE 2019: Ela Darling

AEE 2019: Sofie Marie

AEE 2019: Cindy Starfall on Swinging and Camming

MWA: 04/10/19

Stunning Summer Now Loves Models Talent Agent

AEE 2019: Christiana Cinn on Porn and Camming

AEE 2019: Bree Mills, Part Two

AEE 2019: Bree Mills, Part One

Alexis Fawx: A Lesson in Self-Awareness

MWA: 04/01/19

AEE 2019: Sofia Rose, BBW Sweetheart

AEE 2019: Taylor Stevens on Camming

AEE 2019: Kelley Cabbana and Camming

MWA: 03/29/19

AEE 2019: Cory Chase

MWA: 03/27/19

MWA: 03/25/19

AEE 2019: Ember Snow Talks Cam Girls

MWA: 03/16/19

MWA: 03/08/19

MWA: 03/01/19

Charlie Biggs RIP

AEE 2019: Vanna Bardot Update

Discloses Searches for Prostitutes

Elements ~ Reviewer Rated

Industry Veteran D. Wise Passes

Decline of Big Girl Market

AEE 2019: The Code and August Ames

AEE 2019: Nina at Thirty-five

Angel Marie at Lust

Sexual Harassment ~ Reviewer Rated

MWA 12/19/18

MWA: 12/12/18

Sarah Vandella: Pushing my Boundaries

MWA: 12/10/18

MWA: 12/08/18

Reagan Foxx: A Ton of Fun

MWA: 11/28/18

MWA: 11/18/18

Depression in the Industry

Vanna Bardot: The Girl with the Braces

Scarlett Mae: Making Sex Feel Natural

MWA: 11/08/18

HardArt's Sexual Harassment Trailer

MWA: 11/07/18

HardArt Announces Sexual Harassment

Love in the Digital Age ~ Reviewer Rated

Being a Pornstar

Sexual Harassment Trailer

HardArt Lauches Website

OneStone Hub

E11EVEN, Nova Win at ED Expo

HardArt Rejects Director Sally Forth

MWA: 08/19/18

Stokely Cherry OTM

August Taylor MILF PoY Nom

Phoenix Divina Hooking

ED Expo Opening Party

Vickie Jay on VNALive

HardArt 3 Pic Deal

Iron Girls 6

Carmen Valentina NightMoves Nom

Dillion Harper at Expose

Texas, Monroe, Valentien to SEXPO

The Puppeteer

Urban X Voting Open

Brooklyn Chase in Madison

HardArt's Hypersexuals a Success!

TES Affiliate Conference

Jessica Johnson Hooking

MWA: 07/27/18

Vote Olive Glass, NightMoves

Attn: Club Owners, Managers, Staff, Entertainers

2018 Inked Awards

Hard Art's Hypersexual

MWA: 07/25/18

Johnson Hosts Urban X

Dee Wallace at Horrorfest

MWA: 07/19/18 - XRCO

AirBnB Discriminates Against Sara Jay

Hard Art Shoots First

MWA: 07/21/18

Holly Hendrix at Exxxotica

Karen Fisher at Exxxotica

Carmen Valentina at Exxxotica

DomCon Registration Opens

Luna Star at Exxxotica

Elvira Receives Price Award

BSF Media Welcomes Sabrina Deep

MWA: 07/18/18

Jenevieve Hexxx Site Launch

Sex Expo NY 2018

MWA: 07/16/18

MWA: 07/15/18

Bush 7

Hard Art Signs Director

Pulse Inks Hard Art

MWA: 06/28/18

New Studio: Hard Art

XRCO Changes Venue

The Roast of April O'Neil

McCullough, Rai on Inside

Morgan, Foxxx CoHo XRCO

Big Ass Rubdown ~ Reviewer Rated

MWA: 05/03/18

MWA: 04/29/18

MWA: 04/28/18

Natasha Nice Free Agent

Holly Hendrix Self Booking

CDC: Undetectable HIV

2018 XRCO Nominees


Natasha Nice Gangbang

Amateur Introductions 26

Sex Expo NY 2018

2018 XRCO Awards Announced

Anal Violation of Bonnie Grey ~ Reviewer Rated

Eros, a Short Film

Lee Signs Victoria June

Maxine X Voted #1

Czernich Releases Heavy Rubber 37

Legal Panel: Weinstein, #MeToo

Consent Checklist

Nice Girls Swallow 10

Paradise Wins Best Condom

Paradise, Astroglide StorErotica Nom

Paradise Marketing New Website

Dennis Paradise Inducted

Stories From


MWA: 05/08/19

AEE 2019: Is Camming the New Porn?

MWA: 04/20/19

MWA: 04/12/19

MWA: 04/10/19

MWA: 04/01/19

MWA: 03/29/19

MWA: 03/27/19

MWA: 03/25/19

MWA: 03/16/19

MWA: 03/08/19

MWA: 03/01/19

AEE 2019: The Code and August Ames

MWA 12/19/18

MWA: 12/12/18

MWA: 12/10/18

MWA: 12/08/18

Depression in the Industry

MWA: 11/28/18

MWA: 11/18/18

MWA: 11/08/18

MWA: 11/07/18

MWA: 07/27/18

MWA: 07/25/18

MWA: 07/19/18 - XRCO

MWA: 07/21/18

MWA: 07/18/18

MWA: 07/16/18

MWA: 07/15/18

MWA: 06/28/18

MWA: 05/03/18

MWA: 04/29/18

MWA: 04/28/18

MWA: 03/04/18

MWA: 02/28/18

MWA: 02/22/18

MWA: 02/18/2018

MWA: 01/16/18

MWA: 12/26/17

MWA: 12/21/17

MWA: 12/16/17

MWA: 12/10/17

MWA: 12/09/17

MWA: 12/06/17

MWA: 12/05/17

Gonzo with Eddie Powell

MWA: 11/07/17

MWA: 10/06/17

MWA: 08/27/17

MWA: 08/26/17

MWA: 07/27/17

MWA: 07/24/17

MWA: 07/01/17

MWA: 06/21/17

Dr. Chauntelle Tibbals Interview

MWA: 06/20/17

MWA: 06/05/17

Getting Into Porn

MWA: 05/27/17

MWA: 05/14/17

MWA: 04/12/17

MWA: 04/11/17

MWA: 03/25/17

MWA: 03/23/17

MWA: 03/12/17

MWA: 03/10/17

MWA: 03/06/17

MWA: 03/05/17

MWA: 03/01/17

MWA: 02/24/17

AEE 2017: A Resounding Success

MWA: 01/09/17

MWA: 01/06/17

MWA: 12/31/16

MWA: 12/20/16

MWA: 12/19/16

MWA: 12/18/16

MWA: 11/01/16

MWA: 10/30/16

MWA: 10/14/16

Are You an iDriver?

MWA: 09/14/16

MWA: 09/12/16

Columns Section Index

Copyright © 1998 - 2018 Adult Industry News (AINews.com)
All materials constituting text, articles, press releases, stories, columns, photographs, graphics, and code on the AINews.com domain are protected by copyright, and either owned by Adult Industry News (AINews.com), or reproduced with permission from other copyright owners. It may be downloaded and printed for personal reference, but not otherwise copied, altered in any way, or transmitted to others, without the written permission of Adult Industry News (AINews.com).