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Kayden Kross at Twistys

March 05, 2003 07:59pm
Gay.Sex.com Upgrades Establish New Authority
Source: Sex.com
by: Company Press Release

(SAN FRANCISCO, CA) -- Sex.com announced today key developments in its innovative gay portal, Gay.Sex.com. New upgrades greatly enhance the quality and quantity of Gay.Sex.com traffic, and, in turn, offer Internet marketers and webmasters fresh opportunities to reach the online gay market.

The developments focus on increasing usability for the gay consumer, and highlighting many popular terms among gay consumers such as the Top Gay sex Sites, Drag Queens, Drag Divas, and more. The new Top Gay sex Site program will help to highlight consumer choices in the gay arena as well.

"The beauty of the Internet creates a safe environment for people to be able to explore their sexuality, whether gay, straight, bi, or other flavors. As the premier sex related search engine on the Internet, we try to serve the needs of all of our users by making the information they want as visible and easy to find as possible. Our directory style format does just that," says Roxxie Rosen, Gay Sales Manager at Sex.com. "We are enthusiastic about serving the specialized needs of the gay male community online by providing an easy to use sex search portal which they can use to quickly find gay sex sites. We hope in time to expand our offerings to include other gay interests as well."

Other new upgrades to the Gay.Sex.com product include revenue building opportunities for partners, such as a gay search box available for download and a customizable version of a gay private label search engine.

A gay private label search engine allows other search engines to receive advertiser's search listings by integrating Gay.Sex.com results into their web site. In doing so, Gay.Sex.Com results and advertiser's search listings are distributed to a fundamentally larger scope of gay traffic via multiple search engines.

"The personalized attention that I receive from the reps at sex.Com is unparalleled," says Jason Burnley, chief executive officer of Tornado Media Group, Inc. "The click through ratio of my last few advertising campaigns have been remarkably consistent! No need to check statistics every 5 seconds."

Expanding Gay.Sex.com's traffic resources enables advertisers to reach a wider breadth of targeted Internet traffic. This is critical for both mainstream and adult gay advertisers

"It's always been crucial for businesses to optimize the return on their investments. In today's online marketplace, smart marketers can target their efforts with pinpoint accuracy," said Aly Drummond, Cruise Director at Python.com. "Sex.Com not only provides gay Internet traffic-buyers with keyword-specific targeted customers, but, with geo-targeting technology, can also deliver country specific targeted traffic. This level of micro-targeting ensures a successful return on every penny spent."

About Sex.com

Sex.com, wholly owned and operated by Grant Media, LLC, is the premium adult Internet search engine, receiving on average 150,000- 200,000 unique users and 400,000+ page-views daily. A majority of the traffic is type-in adult traffic; many are first time surfers looking for specific adult content. Additionally sex.com distributes its search results and banners to over 25 other search engines internationally. Sex.Com is committed to maintaining a leadership position in the quality of our products and services. As a result of its strong adherence to the laws and practices in the global Internet community, sex.Com is able to ensure a safe, stable and growing online advertising environment.

For more information, please contact: Grant Media, LLC / Sex.com

Joanna Posner, JPosner@Sex.com, (858) 492-9447

Link to this story online: XpressPress.com/news/grantmedia_030503.html

Attention journalists: Change of mail address or beat assignment may be directed to . XPN makes no representation as to the accuracy of information transmitted herein. Full-text versions of releases are available at our searchable archives located online at: XpressPress.com/search

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