February 02, 2003 09:53pm
A&E Launches SecretPASSIONS
Source: BSG PR
by: Company Press Release
Adam & Eve is pleased to announce the launch of the new SecretPASSIONS catalog and website. This softer, more relationship-oriented offering features a variety of illustrated books, couples' games, massage accessories, lingerie, novelties, vibrators and videos - all with romance and females in mind.
Although women make up a significant percentage of Adam & Eve's customers overall, some women may still feel uncomfortable with the explicit nature of the Adam & Eve catalog and website.
Chad Davis, marketing Director behind SecretPASSIONS, explains the creation of this very special and unique website. "This new format and selection gives women permission to shop for erotic items from the convenience and privacy of their own homes via the catalog or the website (SecretPASSIONS.com).
Peg Eaton, SecretPASSIONS Catalog Coordinator, comments that "Couples and singles alike are looking for more passionate fun in their lives. This catalog was designed by women for real people. The products range from romantic to adventurous and the entire presentation should feel comfortable to even the first-time viewer."
In conjunction with the website (SecretPASSIONS.com), this new venture promises to be the answer many women want when it comes to first-time erotica purchases.
For more information, please contact:
Katy Zvolerin at Adam & Eve, 919-490-6388 ext. 3121
Brian Gross at BSG PR, 818-343-3673
For distributor information, Jason Hoke at Adam & Eve Wholesale at (888) 416-6130.
We at BSG Public Relations look forward to informing those in the media of our clientele.
If you have updated contact information, please email it to Brian@BSGPR.com.
Thank you for your time!