September 25, 2013 09:00am
Baci Sponsors Johannesburg Sexpo
Source: Baci Lingerie
by: Company Press Release
(JOHANNESBURG, SOUTH AFRICA) -- Baci Lingerie South Africa sponsors health, sexuality, and lifestyle show Sexpo in Johannesburg, September 26 - 29. As the Platinum Sponsor for the expo, Baci has secured three booths to highlight different lines from its extensive collection of intimate wear, making the luxurious brand the largest lingerie exhibitor at the show.
Baci Lingerie South Africa CEO Arthur Calamaras states, "Over the past three years, Baci has maintained a strong presence at all South Africa SEXPOs. We are proud to continue to introduce the ever-expanding Baci brand to thousands of South African women. We look forward to showcasing all of Baci Lingerie’s new designs, as well as present already-popular classics from Baci’s gorgeous Collections."
Each of Baci’s three booths at Sexpo will showcase an individual collection: The public and retailers alike will be able to see styles from the seductive Black Label line (booth #67), the accessible White Label (booth #38), and the Dreams Collection of bedroom costumes (booth #55). A large assortment of items from each line will be available for consumers to purchase. Retailers are also invited to browse each collection; full lines as well as individual items may be ordered while at Sexpo. Retailers may schedule meetings with the Baci Lingerie South Africa sales team to discuss partnerships, as well as promotional and marketing tips.
Sexpo – Health, Sexuality & Lifestyle Expo – is the world’s largest event of its kind, focusing on a broad spectrum of adult related topics and spectacular stage performances by local and international adult entertainers. The Expo takes place on a variable schedule in several cities in South Africa, including Johannesburg, Cape Town, and Durban.
The Johannesburg Sexpo is the largest expo ever held in South Africa, with a four-day music festival featuring 40 top South African bands playing inside the Sexpo beer garden. Non-stop adult-themed entertainment is also scheduled on the main Sexpo stage.
"Baci’s ongoing mission is to celebrate every woman around the world," said Alicia Sinclair, Director of Sales and Operations for Baci Lingerie. "The men and women of South Africa have absolutely embraced our designs, and our brand ambassadors in Baci South Africa have done a fabulous job in extending the Baci message."
"Showcasing our products at expos internationally allows us to demonstrate the reach of our brand, and we’re thrilled to continue to introduce our new designs and lines to the strong, sexy women of South Africa," added Sinclair.
To promote Sexpo and better reach South African consumers, Baci Lingerie South Africa maintains a Facebook page at http://www.facebook.com/pages/Baci-Lingerie- South-Africa/163967840286995 and a Twitter presence at @BaciLingerieSA.
Cape Town Sexpo will be held at the Nasrec Expo Centre, Hall 6. The event is for those 18 years and older. For more information, visit the Sexpo website at sexpo.co.za.
About Baci Lingerie
Baci Lingerie, which derives its name from the Italian word "kisses," is a celebration of women. Baci’s exquisite lingerie officially debuted to the public in 2010 at the International Lingerie Show in Las Vegas, Nevada. The fine fabrics and flattering styles complimented every woman, enhancing her innate and unique sex appeal. The brand continues to evolve with new collections and designs, including its Diva line, which encourages women of all shapes and sizes to embrace their sexy side. Baci’s international partners work harmoniously to streamline trends, fashion, and concepts, while carrying the brand and philosophy to women of all walks of life. Baci is the brand to wear, featuring something for everyone and every occasion. Made by women, for women, Baci promotes healthy sexual confidence and "Celebrates Every Woman!" for more information, visit www.Baci.com.
Sexpo – Health, Sexuality & Lifestyle Expo is the world’s largest event of its kind, focusing on a broad spectrum of adult related topics and spectacular stage performances by local and international adult entertainers. The aim of the exhibition is to educate, inform, entertain and celebrate our sexuality in a fun, exciting and safe atmosphere. Sexpo is not just about the entertainment though, the show offers a vast number of diverse exhibitors ensuring that there is something for everyone. For more information, visit http://sexpo.co.za.
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