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January 03, 2001 07:30am
Rick's Cabaret International Inc. Launches New Corporate Web Site at Ricks.com
Source: Rick's Cabaret International Inc.
by: Company Press Release

(HOUSTON, TX) -- Rick's Cabaret International Inc. (Nasdaq:RICK - news) recently launched its redesigned corporate Web site.

The goal of the new site design is primarily intended to simplify the design and navigation in order to provide a richer user experience and more corporate information. Travis Reese, vice president and director of technology, stated, ``Our new site design provides more pertinent information for the investment community.'' Some of the new content includes the latest Rick's stock quote as well as the latest company press releases.

In addition to the usability enhancements and additional investor information the site will also include a new ``Girls of Rick's'' section. Mr. Reese added, ``By using dynamically generated Web pages we are now able to add new photos in a more timely manner and make those photos easier to view. We anticipate adding new photo shoots of the entertainers on a weekly basis.''

This press release contains forward-looking statements that involve a number of risks and uncertainties. Important factors that could cause Rick's actual results to differ materially from those indicated in this press release include the risks and uncertainties as to whether the definitive documentation will ultimately be executed, the future operational and financial results of the newly acquired Web site, the future operational strength of Voice Media, the laws governing the operation of adult entertainment businesses, competitive factors, dependence on key personnel, and the ability to manage operations. Rick's has no obligation to update or revise the forward-looking statements to reflect the occurrence of future events or circumstances.


Rick's Cabaret International Inc., Houston
Eric Langan, 281/820-1181
The Howell Group
Larry Howell, 214/368-1592

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