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PR 101: Press Release Service

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Kayden Kross at Twistys

June 22, 2007 08:14am
Vivid, Club Jenna Sponsor Storerotica
Source: ED Publishing
by: Company Press Release

(LAS VEGAS, NV) -- Vivid Entertainment and Club Jenna have signed on as Title Sponsors and exhibitors for the upcoming Storerotica Convention and Tradeshow August 27-29, 2007, at Mandalay Bay Resort & Casino in Las Vegas.

Storerotica, produced by Adult Store Buyer (ASB) Magazine and Teeze Magazine, is a national business-to-business show for the owners and operators of adult retail stores and intimate apparel stores and the manufacturers and distributors whose products they sell.

Vivid and Club Jenna join an incredible roster of major adult movie production companies that will be exhibiting at the Storerotica show. Also on the Tradeshow floor will be Anabolic Video, Critical X, Digital Playground, Digital Sin, Empire Video, Heat Wave Entertainment, Hellhouse Media, Mercenary Pictures, New Sensations, Pleasure Productions, Red Light District, Shane’s World Studios, Wicked Pictures and Zero Tolerance.

"We are very honored to have Vivid Entertainment and Club Jenna as Title Sponsors of Storerotica," says John Cornetta who, with Don Waitt, publishes ASB and Teeze Magazines and who both produce the show. "I think their endorsement, plus the involvement of other heavyweights in the adult entertainment industry shows that they recognize the impact that both ASB and Teeze Magazines have had on store owners and buyers across the country. They are taking the time and the expense to be at this show because they know that this new Tradeshow, like our publications, is designed with but one goal in mind—to promote their products to the actual buyers."

In choosing to be a Title Sponsor, Vivid’s Howard Levine noted that Vivid Entertainment and Club Jenna were looking forward to promoting their brands not only to the adult product and intimate apparel retail store owners and buyers who will be attending Storerotica, but also to the more than 1,500 adult nightclub owners who will be attending the 15th Annual Gentlemen’s Club Owners Expo being held across the hall from Storerotica. Those adult nightclub owners, many of whom have adult boutiques inside their clubs or own adult retail stores in addition to owning adult nightclubs, will be attending the Storerotica Tradeshow as well as the Club Owners Expo events.

The Storerotica Tradeshow is also drawing as exhibitors major adult product manufacturers and distributors, including B. Cumming, East Coast News, GVA-TVN, Ivd, PipeDream, Achella, Absolute Concepts, Coast to Coast Entertainment, Effex, MDP Science Lab, Profit PAK, Pulse Products, and the Screaming O.

The intimate apparel industry will also be well represented on the Tradeshow floor with booths from Allure Leather, Blue Orchid Exoticwear, BodyZone Apparel, Desire Fashions, Electric Lingerie, Elegant Moments and Elegant Leather, Fantasy Lingerie, Floodline, G World Collections, Hustler Lingerie, Leg Avenue, Magic Silk, Minor Creations, N-fini, Penthouse Lingerie, Penthouse Shoes, Penthouse Swimwear, Pleaser USA, Rene Rofe, Sexy in Miami, and Tony Shoes.

As of mid June, 95 percent of the Storerotica Tradeshow has been sold out. Other Storerotica event sponsors include HotMovies.com, Hellhouse Media, Rockman Entertainment, Xbiz Publications, and Shane’s World Studios.

Storerotica is produced by Teeze Magazine, which is in its fourth year as the trade journal for lingerie and intimate apparel stores; Adult Store Buyer Magazine which is marking year three as the trade magazine geared specifically to the adult store operators themselves; and Ed Publications, which has published guides and club bulletins for the adult nightclub and exotic dancing industry for more than 17 years. The three publications have a combined circulation of more than 25,000, giving the publishing triumvirate the largest adult business circulation in the country.

Store owners attending Storerotica are also invited to the Tradeshow of the 15th Annual Gentlemen’s Club Owners Expo which will be held at the same time at Mandalay Bay across the hall from the Storerotica show. At that Tradeshow they will see over 250 exhibitors offering products and services for their stores, from insurance to fixtures and furnishings to ATMs to security systems.

It is free for retail store owners to attend the Storerotica Tradeshow, or they can buy a Full Program pass to also attend the Storerotica panel sessions and workshops, the evening parties, the Club Owners Expo Tradeshow, and the 1st Annual Storerotica Awards Show saluting the industry’s top stores, store personnel and vendors and hosted by Gina Lynn. To register as an attendee to Storerotica, call (727) 723-8827, or register online at http://www.storerotica.com/

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